Venezuela Ice hockey

Bringing the passion of the Venezuelan National Ice Hockey Team to life with a vibrant website that unites fans, players, and sponsors, celebrating the energy and community spirit of the game.

About this Project

I had the opportunity to work as a Product Designer and Web Designer for the Venezuelan National Ice Hockey Team, creating a modern website that showcases their presence across various leagues, including Adult, U14, and U12. The goal was to design a platform that captures the passion and energy of Venezuelan ice hockey, promoting the team and engaging the community. This project highlights my expertise in web design, graphic design, and digital branding.

What I did

Art Direction

Product Design

Web Design

Collage with images of venezuelan ice hockey players, playing ice hockey

Challenges

Tight 1-Month Timeline: With just one month to complete the design and development, I focused on prioritizing essential features and streamlining the process to deliver a polished and engaging website before the Latam Cup event.

Adjusting Scope for Efficiency: To navigate the time constraints, I concentrated on creating a landing page that spotlighted the team’s key elements—player stats, U12 league highlights, and a sponsor showcase. This strategic focus enabled us to meet the deadline without compromising on the quality of the user experience.

My Role & Approach

  • As the Product Designer and Web Designer, I led the entire design process, from concept to launch, with a focus on delivering a vibrant, user-friendly website that captured the spirit of the Venezuelan National Ice Hockey Team. Working within a tight 1-month deadline, I developed a clear design system and prioritized key features to ensure a smooth user experience that engaged fans, attracted young players, and highlighted the team’s sponsors.
  • To meet these goals, we built a dynamic website that showcased the team’s achievements across the Adult, U14, and U12 leagues, while also providing a dedicated platform for sponsor visibility. By designing a streamlined landing page that included essential content like player stats and U12 league highlights, we were able to balance efficiency with quality. Our strategic integration with social media drove significant organic traffic and created deeper connections with the community, resulting in a professional, engaging online presence delivered just in time for the Latam Cup.

Preview

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